Category: Marketing

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Brands Must Navigate Back To Relationships

There’s an understandable tension regarding the role of technology and whether it is strengthening or weakening human relationships. While the recent scandal at Facebook and this week’s attack at YouTube headquarters have focused greater public attention on the risks and dangers of technology to society, there has been...

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Google patent on related entities and what it means for SEO

Contributor Dave Davies pulls key points from a newly awarded Google patent on related entities and points out the ranking benefits of strengthening entity associations in your SEO and link-building efforts.
The post Google patent on related entities and what it means for SEO appeared first on...

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How to use the Knowledge Graph for higher rankings

Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted content marketing campaign for your website.
The post How to use the Knowledge Graph for higher rankings appeared first on Marketing Land.

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